WWE has released further details on the new WWE 24/7 Championship. In addition to television, the belt could change hands at a WWE Live event or on social media.
”This is just a taste of the chaos in store with the new 24/7 Championship, which can change hands on Raw, SmackDown LIVE, WWE Network shows, WWE Live Events or even on social media. Now, more than ever, anything can happen in WWE.”
In addition, Paige asked on Twitter “is this for female superstars too?” and given the current rise of the women's division it's likely at some stage they'll get a chance to hold the belt also.